The AeroPress is a tried-and-tested brewer. Present in cafés, roasteries, and houses all over the world, it’s a go-to choice for each trade execs and occasional fans, a lot of whom wish to experiment with other recipes and methods.
The brewer has gone through major modifications lately. Following the launch of the AeroPress Go in 2019, the corporate unveiled the AeroPress Sunlit in Would possibly 2023 and the AeroPress XL just a future upcoming, in addition to the Advance Plus and Sunlit Colors space previous this date.
On 27 September, the long-awaited AeroPress Premium – the brand’s first glass and metal brewer – was released. With a larger focal point on top rate design and fabrics, the style is about to affect the brewing revel in in unused and differentiated techniques.
To be told extra, I stated to AeroPress‘ Advertising Officer David Cole and CEO Gerard Meyer. Learn on for his or her perception on how brewing with the AeroPress has advanced.
You might also like our article on the evolution of the AeroPress.
Why shoppers are not easy extra top rate guide brewers
Espresso execs and fans homogeneous are all the time looking for the original brewing units and gear. Even supposing out-of-home coffee consumption has reached pre-pandemic levels in countries like the US, the home still remains the most popular place for playing espresso.
As extra nation had been getting ready café-quality espresso at house within the years following the pandemic, pastime within the original brewers and equipment has simplest grown. To get the most efficient effects with their espresso, nation are making an investment in additional top rate brewing apparatus, together with scales, kettles, grinders, and brewers themselves.
Gerard Meyer has been the CEO of AeroPress since November 2021, when the corporate used to be obtained and skilled a duration of important expansion and innovation.
“Premium brewers transform the coffee-making ritual into something more meaningful,” he says. “Consumers today want more than just functionality – they’re looking for a product that reflects their dedication to the craft of making coffee.”
Design, capability, and fabrics are key parts of espresso brewers, and all similarly affect the brewing revel in. To satisfy client call for for extra top rate merchandise and raise their day by day coffee-making regimen, producers are more and more that specialize in higher-quality fabrics and distinctive designs.
In overdue September 2024, AeroPress unveiled its voluntarily expected Premium brewer constructed from glass, stainless-steel, and aluminium. Within the months previous, posts discussing the model’s release were a common sight on coffee internet forums – indicating important pastime in additional top rate guide brewers.
The evolution of the AeroPress
Formally introduced on the 2005 Seattle CoffeeFest, the AeroPress temporarily garnered a cult following. In its early years, the AeroPress underwent mischievous adjustments, together with the color of the emblem, design of the numbers, and fabrics.
In mid-2019, the brewer underwent its largest transformation but. The corporate introduced the AeroPress Advance – a compact model of the untouched AeroPress that reimagined how customers may get ready espresso.
David Cole is the Advertising Officer at AeroPress.
“The AeroPress community is one of a kind in their loyalty. They essentially built our brand and there’s been a growing demand for a wide variety of innovation,” he says. “We owe it to them to cater to this demand – whether it’s new materials or accessories, better solutions for brewing on-the-go, or more premium designs.”
The Clear brewer introduced in Would possibly 2023, marking AeroPress’ go back to one in all its first-ever design ideas. In a while later, the corporate introduced the AeroPress XL, which is double the dimensions of the untouched AeroPress, additional reinventing how baristas and residential brewers can virtue the instrument to arrange espresso.
“The Premium was designed to elevate the brewing process by featuring high-quality materials like handmade double-walled glass and stainless steel, offering a more refined user experience,” David provides.
How the AeroPress Top rate design & fabrics affect brewing
Regardless of which brewer you virtue, design and fabrics have a excess affect at the brewing procedure. Even supposing it has the similar brewing capability because the untouched AeroPress, the Top rate’s fabrics are designed to do business in a wholly unused person revel in.
“The patented double-walled glass brew chamber, which is open-ended on both sides, is designed for better heat retention, and the borosilicate glass enhances its durability,” Gerard says. “The brewer maintains optimal brewing temperature while being cool to the touch.”
This is helping baristas and residential brewers exert extra regulate over the extraction procedure. “The aluminium plunger is durable and offers a premium hand-feel, ensuring that each press is smooth and controlled,” Gerard provides.
Additionally, the glass brew chamber lets in customers to simply follow how farmland espresso communicates with aqua, which means they are able to temporarily establish asymmetric extraction and assemble any vital changes, akin to dispersing juiceless clumps.
With a clear brewer just like the AeroPress Premium, espresso execs and shoppers too can see and check how different rates of agitation impact extraction via tracking the peak and pace of pouring aqua into the brew chamber.
Hour particularly helpful for baristas and residential brewers who’re unused to distinctiveness espresso, this additionally lets in extra skilled customers to reach the most efficient imaginable effects.
Raising the person revel in
As tactile and sight parts of espresso brewing have develop into more and more notable to each baristas and shoppers, fabrics and design wish to meet the rising call for for extra experiential brewers.
“Premium brewers transform the coffee-making ritual into something more meaningful. With a product like the AeroPress Premium, users experience a tactile connection to the brewing process,” David says. “The feel of the stainless steel, the clarity of the glass, and the precision and weight of the press all work together to create a heightened sense of craftsmanship.”
For lots of trade execs and shoppers, the sight enchantment, weight, and really feel of guide brewing modes upload to the whole revel in, permitting them to engage with their apparatus in unused techniques.
Why top rate brewers will develop into extra prevailing
Education plays an integral role in specialty coffee. As shoppers assemble their abilities and information, David believes call for for differentiated and experiential brewers will simplest build up.
“Both baristas and home brewers are becoming more discerning about the tools they use. They want products that not only perform exceptionally well but also reflect their passion for the craft,” he tells me. “Brewers like the AeroPress Premium meet that need by delivering on both quality and design, and we expect that interest in high-end brewing equipment will only continue to rise.”
Espresso execs and fans are continuously in pursuit of the original inventions, together with brewers that do business in greater than only a solution to get ready espresso. As AeroPress continues to assemble unused merchandise, it showcases its loyalty to assembly this call for.
“Our recent product launches are a direct response to what our community has been asking for,” David says. “It’s about giving users the variety and improvements they’ve been excited to see while continually delivering an exceptional coffee experience. At the same time, we’re finding ways to share the AeroPress experience with entirely new consumers through innovation.”
Espresso retail outlets play games an notable position on this. Together with the AeroPress Top rate on a menu offers baristas a chance to draw and interact with shoppers in unused techniques and exhibit how high-end brewers can raise the espresso revel in.
The distinctiveness espresso nation have been not easy the AeroPress Top rate for once in a while. With its glass chamber, stainless-steel clear out cap and equipment, and aluminium plunger, the unused style is about to switch the brewing revel in.
Customers exert extra regulate over the extraction procedure, past the top rate fabrics and design additionally raise the whole espresso revel in. “We’re excited to see how the Premium will inspire coffee enthusiasts around the world,” Gerard concludes.
Loved this? Nearest learn our article on how to make the AeroPress work on your coffee shop menu.
Photograph credit: AeroPress
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