Breaking down South Africaâs specialty coffee market
Key takeaways Two-thirds of South African adults now drink coffee daily. Instant coffee still dominates, with 76% of drinkers preferring it. Cities like Cape Town, Johannesburg, and Durban are becoming specialty coffee hotspots. Price sensitivity still remains a barrier for South Africaâs specialty coffee market. As the exclusive producer of rooibos tea, South Africa has…