Over the week ten years, Producer & Roaster Forum has organised pioneering {industry} occasions in one of the most maximum well-known generating nations in Central & South The usa. On 27 & 28 March 2025, PRF will host its 10th version on the Copantl Resort & Conference Centre in San Pedro Sula, Honduras.
This landmark tournament would be the greatest and most attractive one to life. Espresso execs from all over the place the arena will find a way to tie, be told, and create lasting relationships with manufacturers, roasters, and extra.
Along with a specifically adapted programme of lectures, panels, workshops, and cuppings, PRF Honduras will host the fourth International Blazing Duel, the 6th Chilly Brew Espresso Championship, a Brewing Championship, and a Cupping Championship, the 3rd International Espresso Awards, and the second one PRF Seed scholarship initiative.
As with each and every PRF tournament, global {industry} leaders are handpicked to give on one of the most maximum urgent and remarkable subjects within the world espresso sector. If you need to talk at PRF Honduras on a subject matter that you’re passionate and a professional about, speaker packages at the moment are visible.
Learn on to be told extra about PRF, speaker necessities and tasks, and the way you’ll be able to observe.
Be told extra about PRF here.
PRF to proclaim its 10th yearly in Honduras
For just about a decade, PRF has hosted one of the most maximum groundbreaking occasions within the espresso sector. Each era, it takes park in a famend generating nation in Latin The usa. Each and every version brings in combination important global execs and professionals – together with manufacturers and roasters – to replace concepts, power innovation, cope with industry-wide demanding situations, and suggest answers to them.
Henry Wilson is the founding father of PRF. “As part of our tenth anniversary, we want to organise an event that adds even more value to the coffee sector,” he says. “Honduras will be our biggest and most engaging edition so far, building on the success we have achieved over the last ten years.”
A part of PRF’s center of attention is cultivating actually world occasions that come with actors from around the provide chain. Over 4,000 public will attend the discussion board in Honduras, together with greater than 480 espresso patrons, comparable to Purity Espresso, Vero Espresso Space, Coffee Americano, Timbers Roastery, Saltwinds Espresso, and Silverskin Espresso Roasters. Over 800 mini manufacturers can be in attendance, providing roasters a possibility to tie with and be told from farmers firsthand.
Along with the two-day boards held in primary towns in Central and South The usa, the first-ever PRF: Farm Peak just lately took park solely on a espresso farm. A complete of one,387 attendees – together with 404 farmers and 96 roasters – met at Hacienda Cafetera La Pradera to interact with the development, which targeted in particular on regenerative and natural farming.
Farm Peak additionally hosted the 5th Chilly Brew Espresso Championship and the inaugural Cacao Masters and Landscape of Excellence competitions.
Why Honduras?
PRF Honduras is projected to generate US $14.5 million for the native financial system, supporting considered one of Latin The usa’s maximum remarkable espresso origins. In step with the USDA, the country will produce 5.5 million 60kg bags in 2023/24.
“For years, PRF attendees have asked us to host an event in Honduras,” Henry says. “In 2020, we organised a virtual forum focused on the country’s coffee market, so it’s an honour to host an in-person event in Honduras to celebrate our tenth anniversary.”
Over the endmost twenty years, Honduras has emerged as some of the well-known manufacturers of espresso in Central The usa. Traditionally identified for its commodity-grade arabica, the rustic has since established its place as an remarkable manufacturer of exceptional specialty coffee, including varieties like Lempira, Bourbon, and Catuai.
Over 120,000 espresso farms give a contribution a 3rd of its agricultural GDP. Additionally, an estimated 95% of the rustic’s espresso is grown via smallholders, presenting a reliable alternative for roasters to be told without delay from those farmers.
“With a growing number of industry events to attend every year, PRF stands out as a leading platform for attendees to leave inspired by the people they interact with and the knowledge and insight they receive,” Henry says. “Hosting the event in a producing country and bringing together thousands of international coffee professionals is what makes PRF so special.”
Speaker packages are visible
Each era, PRF invitations important professionals and execs within the world espresso {industry} to talk as a part of the PRF Voices programme. Even supposing the discussion board in particular objectives manufacturers and roasters, all actors and stakeholders are welcome to use.
Audio system will have the ability to percentage their wisdom, stories, and visuals for the while of the espresso {industry}. They are going to have the ability to participate in TedTalk-style speeches, lectures, panels, and workshops.
Additionally, the development deals a platform for public to talk about one of the most problems that subject to them essentially the most, making sure attendees obtain as a lot price as conceivable from their speeches and lectures.
Embed this hyperlink: https://www.youtube.com/watch?v=kByCrhQmb6s
“Previous events have included speakers from all over the world, and we want this to be an even bigger focus in Honduras,” Henry says. “PRF thrives off bringing together global industry experts so that attendees can hear a diverse range of perspectives and learn about different markets.”
Over the week decade, audio system have integrated espresso execs from 36 nations, comparable to the United States, Australia, Colombia, Japan, El Salvador, Honduras, the United Kingdom, Romania, Saudi Arabia, Brazil, China, Guatemala, Costa Rica, Chile, Peru, Germany, the United Arab Emirates, Greece, Serbia, and extra.
Who can observe to talk at PRF Honduras?
In case you are an English or Spanish-speaking espresso skilled in any capability, you’re eligible to use to grow to be a speaker at PRF Honduras.
Very best applicants must have a robust background of their selected subject, over 5 years of revel in running in espresso, earlier PRF participation, and talented community talking abilities. Candidates must additionally have the ability to do business in brandnew fresh perception into after developments and demanding situations that the {industry} may be expecting in 2025.
Lectures and audio system at earlier occasions have integrated:
- It’s generation to switch the criteria for the way we marketplace and promote espresso (Martin Mayorga – Mayorga Espresso, US)
- Unique processing: Leveraging biochemistry to assemble experimental coffees (Wilton Benitez – Varietales Finos SAS, Colombia)
- Inexperienced purchaser developments (David Paparelli – M-Cultivo, UK)
- Is high-end uniqueness espresso nonetheless a rising pattern? (Konstantinos Vallianos – Kafea Terra, Greece)
- Espresso marketplace outlook for 2024 (Albert Scalla – StoneX, US)
- Addressing the North-South Divide within the Espresso Provide Chain (Sam Corra – ONA Espresso, Australia)
Speeches at PRF occasions additionally center of attention at the explicit wishes of the host nation, with the effort of turning in price for key {industry} stakeholders – particularly manufacturers.
In wrinkle with this, speeches must be adapted to an target audience of Latin American espresso execs, together with roasters, inexperienced espresso buyers, baristas, and occasional competition. As such, Honduras espresso execs are in particular inspired to use. Speeches can be concurrently translated into English and Spanish.
It’s additionally remarkable to notice that PRF will document all speeches and publish them on YouTube within the weeks following the development. Audio system can be featured at the PRF website online, social media channels, and newsletters.
Along a line of lectures and speeches, PRF Honduras will host workshops and cupping periods. Candidates are welcome to use to top those periods, too.
How can I observe?
If you need to talk at PRF Honduras, please observe via 15 January 2025. The development will pull park on 27 & 28 March 2025, so the PRF staff will approve the general speaker line-up lengthy prior to nearest.
Embed this hyperlink: https://www.youtube.com/watch?v=0VD8JuHc-mY
To use, please fill out the speaker software method in English here and in Spanish here. The PRF staff will moderately evaluate and imagine every software.
If a success, you’re going to listen from them in a while upcoming filing your software. All audio system will obtain a full-access price tag to the development. Alternatively, please word that audio system are liable for their very own progress and lodging prices.
What else is occurring at PRF Honduras?
Along with PRF Voices, panel discussions, and workshops, the development can even come with cuppings led via a few of Latin The usa’s absolute best manufacturers and exporters. Attendees may have the anticipation to style one of the most area’s skillful coffees.
PRF has additionally grow to be identified for establishing one of the most espresso {industry}’s maximum leading edge competitions, and Honduras can be refuse exception.
Championships on the tournament will come with:
- The fourth International Espresso Blazing Duel – which contains each a technical and a public’s selection winner
- The 6th Chilly Brew Espresso Championship subsidized via Toddy. Competition should get ready two chilly brew-based drinks, together with a clothier drink
- A Brewing Championship which can take a look at very important and high-level espresso brewing abilities, with extra main points to be introduced quickly
- An all-new Cupping Championship to check {industry} execs’ sensory research abilities. The PRF staff can even percentage additional information within the coming weeks
- The second one Cacao Masters Cup to show off the deep connection between espresso and cacao
- PRF Honduras can even trait a High-quality Cacao Zone for manufacturers and roasters to style specialty-grade cacao
Awards & scholarships
Later its a success debut at PRF Guatemala, PRF Seed will go back in 2025. This scheme recognises marketers within the espresso {industry} and empowers them via investment reliable community-focused tasks. This version of the programme will ask over again earlier Seed recipients to show off and proclaim their achievements over the week era.
In any case, the development can even host the 3rd version of the International Espresso Awards, which proclaim key innovators and leaders around the {industry}.
To proclaim its 10th yearly, PRF will host a big tournament in San Pedro Sula, Honduras on 27 & 28 March 2025, showcasing its vital have an effect on at the espresso {industry}. Over the week decade, PRF has facilitated connections amongst espresso execs international. Attendees too can be expecting alternatives to be told and interact in fresh techniques.
World tickets are to be had here. You’ll additionally acquire Sourcing Go back and forth Revel in tickets at this link. The PRF staff will announce a whole tournament time table within the coming weeks.
You’ll additionally check out lectures from previous PRF events here.
Observe to be a PRF Guatemala speaker via filling out this method in English or in Spanish.
Photograph credit: Producer & Roaster Forum
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